The title of European Capital of Culture is not an end in itself, but an opportunity for cities to improve the quality of life of their citizens in the long term.

Ljiljanić: Culture must include citizens, preserve the authenticity of space, but also be part of broader public policy

Photo: Main town

At the invitation of Mayor Orce Gjorgjievski, Nađa Ljiljanić, Deputy Mayor of Podgorica, had the opportunity to represent the capital at an international conference in Skopje, dedicated to culture and urban development.

On that occasion, she was a panelist on a panel dedicated to the role of culture in the long-term transformation of cities.

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Photo: Main town

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As part of the discussion on the path towards the title of European Capital of Culture 2028, there was a discussion on how culture can become a key driver of urban development, strengthening identity and creating sustainable policies that remain even after large projects.

In her presentation, she shared the experience of Podgorica and highlighted several important lessons: culture must involve citizens, preserve the authenticity of the space, but also be part of broader public policy - related to urbanism, economy, and social development.

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Photo: Main town

She particularly emphasized that the title of European Capital of Culture is not a goal in itself, but an opportunity for cities to improve the quality of life of their citizens in the long term, through partnerships, innovation and sustainable investments.

She thanked the organizers for the invitation and the opportunity to exchange experiences with colleagues from the region and Europe.

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