{"id":914679,"date":"2026-03-05T19:14:00","date_gmt":"2026-03-05T18:14:00","guid":{"rendered":"https:\/\/gradski.me\/?p=914679"},"modified":"2026-03-06T09:44:29","modified_gmt":"2026-03-06T08:44:29","slug":"video-novakovic-cijene-osnovnih-bilborda-450-do-480-eura-oni-predstavljaju-lijepu-sliku-grada","status":"publish","type":"post","link":"https:\/\/gradski.me\/en\/podgorica\/video-novakovic-cijene-osnovnih-bilborda-450-do-480-eura-oni-predstavljaju-lijepu-sliku-grada\/","title":{"rendered":"(VIDEO) Novakovi\u0107: Prices of basic billboards 450 to 480 euros, present a beautiful image of the city"},"content":{"rendered":"<p><\/p>\n\n\n\n<p>\u201cOni predstavljaju lijepu sliku grada, da se ljudi informi\u0161u. Da li \u0107e tu da se reklamira Smoki ili ugostiteljski objekat, to nije bitno. \u0160to se ti\u010de cijena, one se kre\u0107u 450 do 480 eura \u2013 ti neki osnovni bilbordi\u201d, naveo je marketing ekspert Gondor produkcije <strong>Milos Novakovic<\/strong>.<\/p>\n\n\n\n<p>Traffic expert <strong>Goran Carapic<\/strong> He pointed out that billboards are placed in intersection zones, on the dividing surfaces that divide the road lanes, next to the edges of the roadway.&nbsp; <\/p>\n\n\n\n<p>\"When we look at it from a traffic safety perspective, we can see that in pedestrian crossing zones, billboard holders can obscure pedestrians who need to enter the pedestrian crossing,\" \u010carapi\u0107 emphasized.<\/p>\n\n\n\n<p>According to the latest available data from 2024, there are around 600 billboards in Podgorica. The interlocutors interpret this figure differently.<\/p>\n\n\n\n<p>\"That's dictated by the market. If there was no demand, there would be fewer of them,\" Novakovi\u0107 said.<\/p>\n\n\n\n<p>\u010carapi\u0107 thinks there are too many billboards, appearing one after another.<\/p>\n\n\n\n<p>\"You can't remember them all even if you wanted to,\" said \u010carapi\u0107.<\/p>\n\n\n\n<p>There are no official statistics on the number of traffic accidents caused by the distraction of drivers due to billboard advertisements, \u010carapi\u0107 points out. He adds that such cases do occur in practice. The residents of Sagornica said that the solution is not to remove billboards, but that care must be taken where they can be placed, as well as their graphic design.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Novakovi\u0107: Cijene osnovnih bilborda 450 do 480 eura, predstavljaju lijepu sliku grada\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/3u88Q0L0nWo?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>","protected":false},"excerpt":{"rendered":"<p>Billboards are an effective form of marketing, and one advertisement can be up for at least a month. However, they are potential causes of traffic accidents because they distract drivers, said guests of the Morning Program on RTV Podgorica.<\/p>","protected":false},"author":14,"featured_media":914690,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[6],"tags":[20477,542,20476],"naslovna":[],"class_list":["post-914679","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-podgorica","tag-bilbordi","tag-grad","tag-milos-novakovic"],"acf":[],"jetpack_publicize_connections":[],"_links":{"self":[{"href":"https:\/\/gradski.me\/en\/wp-json\/wp\/v2\/posts\/914679","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gradski.me\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gradski.me\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gradski.me\/en\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/gradski.me\/en\/wp-json\/wp\/v2\/comments?post=914679"}],"version-history":[{"count":4,"href":"https:\/\/gradski.me\/en\/wp-json\/wp\/v2\/posts\/914679\/revisions"}],"predecessor-version":[{"id":914768,"href":"https:\/\/gradski.me\/en\/wp-json\/wp\/v2\/posts\/914679\/revisions\/914768"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/gradski.me\/en\/wp-json\/wp\/v2\/media\/914690"}],"wp:attachment":[{"href":"https:\/\/gradski.me\/en\/wp-json\/wp\/v2\/media?parent=914679"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gradski.me\/en\/wp-json\/wp\/v2\/categories?post=914679"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gradski.me\/en\/wp-json\/wp\/v2\/tags?post=914679"},{"taxonomy":"naslovna","embeddable":true,"href":"https:\/\/gradski.me\/en\/wp-json\/wp\/v2\/naslovna?post=914679"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}